The Onitor Track is available in three color configurations - black, gold, and white - and ships later this year. But a personalized approach to fitness is, at the very least, the seed of a good idea. It remains to be seen if the Onitor Track can motivate weight loss any more effectively than the competition. The plaintiffs in those actions contend that the wearables’ metabolic recommendations consistently overestimated the amount of calories they could consume, and that they didn’t take into account fitness factors like time of day, activity averages, stress levels, and others. The Onitor Track debuts at a time when two thirds of adults are overweight or obese, according to the World Health Organization, and when more people die from cardiovascular disease than from any other cause.īut it also follows on the heels of a class-action lawsuit filed by purchasers of Jawbone Up, Fitbit, and Nike Fuelband owners alleging that those fitness trackers encouraged them to gain weight rather than lose it. Together, these two things show off two great strengths of our business: the hardware and the software, brought together with a highly targeted purpose.” The Onitor Track succeeds by combining accurate data capture, which helps it build an excellent picture of each user, and smart manipulation of that data to make a fitness and nutrition program that is constantly refined to gain excellent results. “That’s where we think the Onitor Track can help. But when you look at the way that people are encouraged to lose weight, they are still by and large using old-fashioned methods with very limited use of data to help them,” Amit Ben-Haim, CEO of Cloudtag and creator of the Onitor brand, said in a press release. “We deliver targeted solutions for real people’s needs. ![]() A built-in 3-axis accelerometer and pedometer counts steps, and the app shows the number of calories burned, hours slept, and hours active, along with an, supplementary nutritional and dietary guide. Otherwise, the Onitor performs the functions of a standard fitness tracker. It might suggest a less intensive routine, for example, or spread out the number of workout days. And depending on his or her weight loss progress (or lack of), it scales up or ramps down the workouts accordingly. Over the course of weeks, the Onitor app regularly reminds the wearer to perform fitness routines pulled from the app’s paid subscription catalog. ![]() And finally, it generates a long-term fitness plan tailored to the data provided. Then, it prompts the wearer to select a weight-loss goal within an established time frame. The experience begins with Onitor’s companion smartphone app, which requests basic physiological characteristics like height, weight, date of birth, and gender. ![]() More than 100 tech companies showcase the latest innovations ranging from smart home, robotics, automotive, 3D printing and more.When the Onitor isn’t tracking heart rate, it’s reminding the wearer of fitness commitments. Today the firm said it will ramp up production of the CloudTag Track to deliver commercial quantities of the device in the second quarter of 2016, subject to raising funds.Īt CES, CloudTag will be among thousands of press and industry analysts who come to catch a glimpse of the latest products and technologies. A one hour charge gives it life for three to five days. It can be worn on the wrist for daily tracking and on the chest during exercise. The device’s USP is that it uses grade ECG (Electrocardiography) technology, allowing for accurate assessments of heart rate and energy expenditure. "We are delighted to launch CloudTag Track, the next generation of wearables,” said Amit Ben Haim, CEO. It’s a product which has been in the pipeline for over a decade, but commercial discussions with retailers, distributors and brand partners are now being finalised. CloudTag officially launched its eagerly-awaited wearable fitness tracker today, the CloudTag Track, at the world’s largest tech conference in Las Vegas.Įxhibiting at the Consumer Electronics Show (CES), the firm finally unveiled the device, which allows users to monitor weight loss and fitness goals using state-of-the-art medical technology.
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